"We've invested in some new technology it's called AtmosAir, it's an air purification system, not just a filtration system. So it uses bipolar ionization to proactively go out and kill all of the bacteria and all of the viruses that are in the air. It's the same type of system that is used in hospitals."
Tom McAlpin, President & CEO of Virgin Voyages
PROJECT ABSTRACT
With Richard Branson at the helm, Virgin Voyages is redefining what a luxury cruise ship means by combining premium elements from favorites on land with the freedom and simplicity of a life well lived on the open ocean. While providing the ultimate luxury experience to the travelers, the safety and security of Virgin’s guests are the top priorities.
In April 2020, the government issued “no sail” edicts, resulting in 338 ships that make up the industry’s fleet docked. While the cruise lines are scheduled to reopen soon, the most pressing issue for the industry now is to rebuild trust. Cruise ships today do more than just accommodate and feed passengers - new strategies and technologies have to be implemented to keep the coronavirus at bay.
IMPLEMENTATION
Virgin Voyages announces 'Voyage Well' industry-leading comprehensive health plan for their brand new ship. With AtmosAir’s air purification system, the bi-polar ionization technology is used to disinfect air onboard. Recently verified by Microchem Laboratory, one of the preeminent laboratories for testing EPA and FDA registered sanitizing products, AtmosAir’s bi-polar ionization technology is proven to neutralize coronavirus by 99.92% within just 30 minutes of exposure. After the installation of the “bow to stern” air purification system, Virgin Voyages will be among the first in the industry to provide 100% fresh air throughout their ship.
RESULTS
“The health and wellbeing of our Sailors is our number one priority, so we rolled up our sleeves with leading experts to further innovate and create an even healthier way to travel and still have an incredible vacation,” says Tom McAlpin, CEO of Virgin Voyages. “With AtmosAir, we can not only provide a better experience but a safer experience!”